Pasadena-based UberMedia is connecting the dots between a user’s social media activity and immediate location, bringing a more relevant and unique ad experience. For instance, users who have liked an actress on Facebook would likely see an ad for her latest film when near a theater playing it. Find out how UberAds is more than tripling more conventional click through rates, and which media heavyweights are taking notice.* Advances like UberAds are likely to impact those working in internet marketing jobs and digital media jobs alike. Read the full media release HERE.
MediaJobs.com Covers UberAds Where Mobile Advances Are Creating Highly Valuable Targeted Advertising
MORE POSTS
AddThis Names Richard Harris as Chief Executive Officer
Harris succeeds Ramsey McGrory, who held the role of CEO since October 2011. McGrory will now serve in an advisory role to the company.
Read MoreFarmers Restaurant Group Selects newBrandAnalytics for Social Media Monitoring and Operational Intelligence
NewBrandAnalytics (nBA) has been selected by the restaurant development and management company Farmers Restaurant Group.
Read MoreAnnouncing UberAds – Deriving Consumer Intent from Social Signals and Tripling Ad Performance
UberAds analyzes public social media signals to derive consumer intent and combines that with geo-location and dynamically created ads to deliver superior results.
Read MoreSmithsonian and ePals® Kick-Off Second Annual Global Student Invention Contest
K12 Students are challenged to explore, create, refine and market in innovative real world problem-solving contest.
Read More