UberMedia, based just blocks away from the final chapter of the college football BCS Bowl game in Pasadena, CA, today released its first UberInsights of 2014: a “Digital BCS Snapshot” that provides a quick view of Florida State and Auburn fans’ mobile social behavior around the 2014 BCS Championship game. The first-party data was compiled from UberMedia’s audience data platform that captures cross-screen social, location and interest signals and behavior to unlock unique consumer insights. Read the full media release HERE.
Today, Revolution Growth announced four new vice presidents, including Kristin Gunther, Ashley Larson, Chris Hughes and Meredith Balenske.Read More
Harris succeeds Ramsey McGrory, who held the role of CEO since October 2011. McGrory will now serve in an advisory role to the company.Read More
Advertising and Sponsorship Revenue Grows 24%; Company Well Positioned for Continued Solid Growth in 2013Read More
New Integration Shares Fitness Data Collected by BodyMedia FIT Armbands with SparkPeople Community to Streamline Exercise Tracking for Weight Management.Read More