A new report commissioned by LivingSocial, the online marketplace to buy and share experience in your local area, has revealed that small businesses are potentially missing out on a staggering $554 million each year by not using social media tools fully. The survey, conducted with 500 SMEs across the UK and Ireland, showed that 68% of small businesses are failing to take advantage of all that social media has to offer by not using its full potential, likely missing out on substantial opportunities to increase revenue. Of the 4.8 million small businesses in the UK, nearly a quarter (23%) earn over $1000 per annum through connecting with consumers on platforms such as Facebook, Twitter and LinkedIn. Read more HERE.
Twitter and Everyday Health Partner to Create First Global Real-Time Health Alerts and News Offering
Leveraging the reach, data and targeting capabilities of Twitter, Everyday Health content and news will be customized and contextually promoted to interested users.Read More
newBrandAnalytics Joins Top Executives to Discuss Social Media Measurement at the Corporate Social Media Summit, June 12-13 in New York
The summit will feature a global audience of senior social media, marketing and communications professionals.Read More
New Integration Shares Fitness Data Collected by BodyMedia FIT Armbands with SparkPeople Community to Streamline Exercise Tracking for Weight Management.Read More
Advertising and Sponsorship Revenue Grows 24%; Company Well Positioned for Continued Solid Growth in 2013Read More