UberMedia, a leading independent developer of mobile applications and mobile advertising solutions, has launched UberAds. UberAds analyzes public social media signals to derive consumer intent — such as interest in buying a car, running, shopping, music — and combines that with geo-location and dynamically created ads to deliver significantly superior results. UberAds technology can deliver timely and useful advertisements to targeted consumers across multiple screens. UberAds turns intrusive advertising into invited advertising. Read more HERE.
The Fitbit partnership marks the first time that Sparkpeople will integrate data from a partner into their dashboard.Read More
Small Businesses Could Be Missing out on $554 Million Each Year, says LivingSocial Report Market Watch
A new report commissioned by LivingSocial has revealed that small businesses are potentially missing out on$554 million each year by not using social media tools.Read More
MedPage Today Launches Real-Time Industry News Alerts, mdAlerts, which Connect Brands with Physicians
Everyday Health’s MedPage Today continues to increase offerings for healthcare professionalsRead More
Twitter and Everyday Health Partner to Create First Global Real-Time Health Alerts and News Offering
Leveraging the reach, data and targeting capabilities of Twitter, Everyday Health content and news will be customized and contextually promoted to interested users.Read More